Social Media & Community Engagement Specialist
Who we are
Domino is a global company that provides industrial printing expertise and reliable solutions to help the world’s manufacturers be sustainable and cut waste while attracting, informing, and protecting consumers. Global manufacturers across the food and beverage, life sciences, personal care, agrochemical, and industrial sectors trust Domino to support them with innovative coding, marking, and digital printing solutions. Our products help ensure the success of manufacturers’ products by allowing them to create differentiated packaging, protect against counterfeiting, and ensure governmental and regulatory compliance. From best before dates on eggs to serialised identifying codes on medicines, to batch codes on electronic components, to competition codes in confectionery, Domino helps to enable product safety, improved supply chain management, and brand protection.
The role
Full-time opportunity for a passionate social media specialist. If you’re up to date on social media trends, love the challenge of building an engaged audience, understand how to create scroll-stopping content, and have the drive to create engaging copy – we’re looking for you!
The Social Media & Community Engagement Specialist will report to our Senior Marketing Manager and be part of the Global Marketing team. This person will assist with creating and implementing our global social media strategy. With the assistance of a specialist social media agency, the Social Media & Community Engagement Specialist will plan and brief all content for LinkedIn, Facebook, and Twitter and will continue to roll out our global employee advocacy programme. The candidate will need to have an in-depth understanding of social media, the ability to plan out campaigns at least one month in advance with the input of global colleagues and specialist agencies. Sound ability in briefing professional advertising assets in line with the brand guidelines, which tell the Domino story is required. The Social Media & Community Engagement Specialist will coordinate a growing employee engagement training and support programme across the Domino community.
This person will need to work well in a team, effectively manage and plan, use initiative and have the drive to identify opportunities and areas for improvement in our current social media operations. To understand the Domino brand, in-depth research and networking will be required to ensure the visual and tonal values are communicated consistently and effectively across all social media touchpoints.
Primary responsibilities:
- Curating internal and external content to fit with content themes (UGC, infographics, quotes, audio waves, etc.).
- Coordinating approval for copy for all social posts.
- Coordinating with colleagues to align PR, Thought Leadership, blogs, and other content for scheduling on our social media management tool.
- Creating and scheduling campaigns in line with key holidays, events, and company milestones. Creativity and an eye for trends and topics that excite target audiences and create dialogue are a must.
- Analysing what is working and optimising content calendars.
- Driving adoption of our employee engagement programme to develop a two-way conversation between our subject matter experts and our target audience.
- Coordinating a programme of employee engagement training and support across the Domino community.
Skills required
- Strong copywriting skills
- Experience managing social media content in a professional capacity (LinkedIn, Facebook, Twitter)
- Understanding of and up to date on current trends (both in content creation and modes of communicating)
- Previous use of social media scheduling and reporting tools
- Experience in working with a social engagement tool to drive a structured uplift in employee engagement
- Prior experience in leading projects to drive results
- Experience in turning your expertise and knowledge in social media into face-to-face courses and eLearning
- Experience in an international B2B role would be advantageous.
- Passionate and energetic presenter and influencer.
What you can expect:
To work in a team of bright, enthusiastic team players, each of whom brings a unique perspective to our clients’ challenges.
As a talented individual working at Domino, you can expect a competitive salary and a generous benefits package, including 25 days basic holiday (with the opportunity to buy and sell), a discretionary bonus, life insurance, medical insurance, access to the Green Car Scheme, and many more!
We recognise that flexible homeworking can be beneficial, and at Domino, we want people to feel able to own the way they work. For many of us this might be coming into the office most days, just a couple of times a week, or perhaps fortnightly. What’s important is that we enable you to get the best from us and for us to get the best from you, whether that’s from your home office or on-site, as long as we continue to collaborate and enable excellent outcomes for our customers. We are a highly successful company, and we’re large enough to offer career development opportunities yet small enough for your contribution to be readily recognised and rewarded. Our culture is built on our core values of Collaboration, Listening, Expertise, Ambition, and Responsibility. We think Domino is a great place to work, and if you join us, you’ll find yourself part of an organisation that cares about its people, as well as offering challenging and rewarding careers.
Is imposter syndrome creeping in? We know that well-qualified people often screen themselves out as they can’t tick all the job description boxes. Don’t worry! No one can do everything perfectly, so we’re building a team with complementary skills and the right attitude and values. If you are wavering, we encourage you to apply.
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Reference number: AJ-SocialMediaSpec-Mar22
2022-04-13T00:00:00.000
Date Posted: 13/04/2022